1900% Growth (yes, you read it right) since partnering up with Rise DTC. From Startup to 7 Figure Baby Brand.
Introduction
Mama Coco is a boutique baby clothing company focused on creating baby clothes without irritating zippers or snaps. Despite having a unique product, they struggled to drive real & measurable growth in their DTC channel.
Challenge
Mama Coco faced limited online visibility, a basic website, no cohesive marketing strategy, and inefficient fulfillment processes. The founder packed orders from her garage, generating only enough monthly sales to survive, not grow.
Solution
- Paid media strategy development
- Keyword research and content strategy for the baby clothing niche
- Targeted Google Ads, Meta Ads, and TikTok Ads
- Inventory forecasting & conversion rate optimization
Results
- 1900% growth since partnering with WEBITMD in July 2022 compared to the previous period
- 517% monthly ROAS over 3 years of partnership
- Took Mama Coco from 5 figures lifetime sales to a nationally recognized 7+ Figure annual baby brand