Project Category: CPG / Retail

Driving traffic for a metaphysical store. Successfully acquiring customers looking for larger crystals Introduction Mystic Journey Crystals offers a variety of products and services ranging from candles and intuitive readings to healing crystals. Challenge Mystic Journey Crystals wanted to increase traffic…

Increasing customer acquisition. Home-cooked dog food brand successfully expands international awareness Introduction Wooftown sells nutritious, high-quality and home-cooked dog food and treats for pet owners who want to give their pups the finer things in life.  Challenge Wooftown had a very…

Leaving retail for online DTC. Stone care brand successfully turns to e-commerce Introduction Granite Gold is a popular line of stone care products meant for keeping surfaces made of quartz, porcelain, and other stone material clean and shiny.  Challenge Some of…

Messaging and Positioning for DTC Sofa Company. Successful go-to-market launch for U.S. expansion Introduction Cushie is a sleeper sofa designed for everyday sleeping as well as lounging with international traction. Challenge Cushie wanted to break into the U.S. furniture market, which…

40+ year old brand breaks into DTC Introduction Blazing Bull Grills is a DTC brand launched by Schwank Grills, who primarily provide grills and related accessories to the commercial restaurant industry. Their flagship product is a portable infrared grill that brings…

Awareness & Scale For New DTC Brand. 100+ year old manufacturer entering into DTC. Introduction Andy’s Hay is a line of hay for rabbits, guinea pigs, and small pets from the domestic and international hay supplier company Anderson Hay.  Challenge Before…

Building awareness for a new DTC product launch. Showing consumers the benefit of a two-in-one product – never before seen. Introduction Asteroom offers both a technology and hardware product. Realtors could use their own iPhone to create 3D tours of a house…

A Paid Audit finding thousands of $$ of wasted ad spend Introduction Ember is a CPG brand known for their drinkware product, a chargeable mug that keeps liquids at just the right temperature.  Challenge At the time that Ember approached RISE…

Identifying wasted ad spend. We optimized performance marketing for this nationally known bike brand. Introduction Trek Bikes is one of the biggest bike companies in the world, offering everything from traditional mountain and road bikes to city bikes and e-bikes.  Challenge…

Seasonal Hyper-Growth Introduction Diploma Frame offers beautiful frames to house important certificates such as college diplomas. They needed to make sure they were capturing the attention of students and parents at the right time. Challenge Diploma Frame needed to grow their…