Leaving retail for online DTC. Stone care brand successfully turns to e-commerce
Introduction
Granite Gold is a popular line of stone care products meant for keeping surfaces made of quartz, porcelain, and other stone material clean and shiny.
Challenge
Some of the biggest home improvement retailers in the nation carried Granite Gold, such as Home Depot and Lowe’s. But Granite Gold really wanted to start focusing on their .com store, so they turned to RISE DTC for help.
Solution
- Google Ads
Results
- 225% increase in order volume
- DTC & B2B Growth!
- 40% decrease in CPA